Posts Tagged ‘seo’
Trends and Predictions for Online Advertising in 2018
Thanks to Jamie Newton of Hanapin Marketing for hosting this informative “Trends and Predictions for Online Advertising in 2018” podcast. Lesson: If you’re not in the PPC arena yet, you might want to jump in now or get left behind. A couple of leaders in the SEO/PPC Marketing industry provide their insights/predictions into what we…
Read MoreThe One-Week Social Selling Action Plan
The One-Week Social Selling Action Plan written by Guest Post read more at Duct Tape Marketing Think back to a sales situation with a friend of a friend, one where you started with a huge trust advantage: how much smoother and faster was the process? What if you could replicate that dynamic on a much…
Read More3 Insights for Creating Viral Content
The great thing about content marketing as a whole is its ability to achieve various marketing goals through different content strategies. From brand awareness to driving organic traffic to lead generation, tailoring your content to match your objectives is a must for ensuring your content doesn’t add to the noise by fulfilling the needs…
Read MoreHow to Perfect Your Content User’s Experience
When it comes to the ways in which your users experience your site and content, you can’t afford to make any rookie mistakes. Follow the following guide in order to truly perfect your content user’s experience A good marketer always remembers to keep in mind that loyal customers are worth up to 10 times as…
Read MoreWant to Scale Up Your Content Operations? 4 Things to Think Big About [Infographic]
Let’s say for some time you single-handedly make something that people love to consume: cinnamon buns, maybe, or content. You decide to go big with your operations and bring more bliss into the world. Boatloads of bliss. We’re talking content (or cinnamon buns) galore. We’re talking more than simply doing more of what you’re doing.…
Read MoreCan Your Poor Internet Security Hurt Your Marketing Efforts?
No matter how successful your brand’s marketing is, poor cybersecurity can result in data breaches that have the potential to cause irreversible damage to your reputation. Customers are more likely to stay loyal to brands with which they feel safe doing business, and any data breach can break that trust. About 64% of marketers believe…
Read MoreHow to Optimize Your Referral Program and Boost Your Sales
How to Optimize Your Referral Program and Boost Your Sales written by Guest Post read more at Duct Tape Marketing Referral marketing looks like the elixir of marketing. You are making your customers refer their friends to your business at no extra cost. Doesn’t that sound great? If you are a business owner, I know…
Read MoreStudies: digital, particularly cellular, driving trillions in offline retail spending
The $354 billion in 2016 e-commerce gross sales is small potatoes in contrast with offline retail spending: over $four.5 trillion in response to US authorities figures. However what’s additionally bigger than e-commerce is offline spending influenced by the web — between $1 and $2+ trillion, relying on the estimate. Based on a brand new…
Read MoreLive Content is Rising in Popularity
Live Content is Rising in Popularity written by Guest Post read more at Duct Tape Marketing At the beginning of 2016, everybody was talking about how big video will be and how important it will become for every small, medium business or even enterprise. And as we can see, the video has become a big…
Read MoreHow to Use Content Marketing to Improve Your Local Search Ranking
Struggling to get your business to rank high in local search results? Every smart marketer knows that local SEO is the next big thing in digital marketing. The higher you rank in local search, the better your chances of attracting relevant customers to your business. So if you’re ranking low in local search, it’s a…
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