Posts Tagged ‘marketing’
How can Visual Search Change SEO for E-Commerce?
The visuals of a website attract more users than a mere text. A web page that is facilitated with images, videos and infographic earn 94% more views than the one having a bulk of the textual content. The more the people are engaged in your eCommerce business, the more they place orders, and the more…
Read More4 Onsite SEO Tips You Can’t Put Off in 2017
Chances are you have more SEO opportunities than time in 2017. If you’re having trouble prioritizing your SEO needs for the year, read on for four onsite SEO tips that will have the most impact on traffic and sales from organic search this year. 1 – Optimizing Mobile SEO & User Experience Even if your…
Read MoreHow to Get the Most Out of Pay Per Click Advertising
To get immediate search engine visibility, there is no better advertising opportunity than Google AdWords. While this may not be news to you, it is news to some, as it’s rare to see people get the most out of their pay per click (PPC) advertising efforts, which is why I thought I’d bring it up today.…
Read MoreHow to Create Instagram Lead Ads
Do you advertise on Instagram? Want more leads? Instagram lead ads let you collect valuable contact information from potential customers without pushing them off of the platform. In this article, you’ll discover how to set up lead ads on Instagram. How to Create Instagram Lead Ads by Deirdre Kelly on Social Media Examiner. #1: Choose…
Read MoreHow to Become a Household Name
“Google it.” “Can you pass me some Kleenex?” “Let’s take the Jet Ski out.” These are just a few examples of how brand names have been worked into our common vocabularies. When people ask for a Kleenex, they usually just mean they want a tissue, but because the Kleenex brand is so popular, we’ve started…
Read MoreHow Social Media Can Bring The Right Customers For Your Business Using Word Of Mouth
Word-of-mouth has been both King of Advertising and a marketer’s best friend for ages – and I mean literally, ages. A naturally occurring phenomenon, word-of-mouth is as old as human communication itself. It’s no wonder then, that word-of-mouth has (in more recent times, at least) been deemed the most valuable form of marketing on the…
Read MoreHow to Be Productive After a Long Weekend
What could be better than a three-day holiday weekend? Whether you decide to staycation at home or take advantage of the time off by visiting a new place, most people would agree that getting an extra vacation day is a good thing. The trouble is, once you get back into the office to a deluge…
Read MoreMust Have Homepage Elements
Must Have Homepage Elements written by John Jantsch read more at Duct Tape Marketing Not to pick on web designers, but in today’s business world, you need to be thinking about so much more than just design when it comes to building out your website. Sure, design is still an important element since a website…
Read MoreDon’t let greedy amateurs get you down
Martin (not his real name) emailed me with a great question. I promised to answer it here, as it’s a marketing problem that a lot of people struggle with. He wanted to know why only a tiny fraction of his newsletter subscribers ever hire him. Martins an experienced, professional copywriter. It’s important to point out…
Read MoreHow to Use Content Upgrades and Capture More Leads
Without a content upgrade, every time someone reads your post, something terrible happens… Nothing. It doesn’t matter how much traffic you get. It doesn’t matter how many shares or comments. Unless that traffic is converting, it’s worthless. Content upgrades are like patching holes in a leaky pipe – it stops the water (aka your…
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