5 Under Used Strategies to Make Your Customers Feel Valued

There’s a misconception that great customer service requires endless resources and personnel, complex software systems, and outsourced call centers. While those tools can certainly help large corporations feel more connected to their clients — perhaps increasingly so through automation and social media “bots” to jump on quick replies — there are still few substitutes for human…

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The filter bubble: it won an election and can help you win customers

You are probably like me and don’t want to read another article about marketing lessons from the recent US election, but a number of thoughts coalesced in my head that prompted me to write one more. Since some time has passed, I hope you will bear with me. Let’s start with an idea that is…

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