A full range of SSL products are available on the market today that cater to various domain and security needs. Though many webmasters are exploring the possibilities, hoping a move to SSL will boost their search rankings, it can be overwhelming to try to compare these options, let alone fully understand what you’re paying for.
Many SSL providers offer a wealth of add-ons, which makes comparing providers relatively difficult. This guide will help answer several common questions so that you can find the certificate that best suits your needs:
- What type of SSL certificate should I purchase?
- Should I use a free certificate or purchase one from a vendor?
- Which certificate is best for securing a sub-domain? Multiple domains?
- How much warranty coverage do I need?
- How do I troubleshoot common installation problems?
What is an SSL certificate?
Before we tackle those questions, let’s cover the basics. SSL stands for Secure Sockets Layer, a security method which allows for the encryption of data when being transferred over a server. SSL certificates help to protect the transfer of sensitive information such as credit card numbers, passwords and usernames, Social Security numbers and more.
Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.